Tolo TV (Persian: "Sunrise") is the name of a television service broadcasted from Kabul, Afghanistan. The service broadcasts news and general entertainment programs. The owner is Saad Mohseni who became an Australian citizen, and has now returned to Kabul. Tolo was launched in October 2004, as the first commercial television station to operate in Afghanistan and is a leading private TV channel in Afghanistan.
Tolo TV was started in 2004 with some hardware costs assistance from USAID. However, no other form of assistance has been provided to Tolo TV since and Tolo TV derives all its income from sale of advertising and production of programming content.
Tolo TV produces and broadcasts AfghanStar, one of Afghanistan's most popular television series. AfghanStar is a similar format to American Idol, and is billed as Afghanistan's biggest talent search. The show has drawn criticism, particularly from Conservatives and security has been increased around the contestants on the show. Other popular programs include talk show Tea with Azizyar, Maheman Yar
Recently one of the station's female VJs, Shiama Reziaee was murdered, after receiving threats for her un-Islamic behavior. In November 2007, the channel received warnings from Muslim clerics and the Culture Ministry for broadcasting a concert of singer Shakira.
Tolo TV Coverage
Tolo currently provides free-to-air services to viewers in 14 cities in Afghanistan, and we intend to continually expand our reach within Afghanistan.
Tolo provide satellite TV services to the entire region on Eutelsat SESAT2 (or Express AM22).
History of Tolo TV
‘Tolo’ means sunrise or dawn in Dari and Pashto, and symbolises the beginning of a new era for Afghans.
Tolo TV was launched in October 2004, becoming one of the first commercial television stations to operate in Afghanistan and laying the foundations for an accessible media outlet offering local and international news, sports, a current affair, movies, comedy, serials, documentaries, music, children’s programming, lifestyle and entertainment shows. Tolo TV was first launched in Kabul but as at November 2007, has broadcasts in 14 cities in Afghanistan on free-to-air and throughout the region by satellite.